Just when you thought the world couldn't possibly get any worse, that we'd hit rock bottom, this:
/“Hey, let’s talk renewable energy!”
Newsom's PAC plans to train people to push the governor's talking points in their friends' and families' group chats
You know how you get those annoying random spam messages asking you to support a political candidate? Everyone loves those!
Now imagine instead of a bot, it's your annoying lefty relative or college buddy sending out talking points from Gavin Newsom.
Awesome, right?
Well, that's the plan for Newsom.
NEW: Gavin Newsom’s PAC has a new effort to help elect Democrats—and spread the gospel of Newsom—by training supporters to implant his talking points into family text chats, alumni Facebook groups & other places where politics isn’t typically discussed. https://t.co/rByrb5lEdI
— Josh Koehn (@Josh_Koehn) August 6, 2026
Newsom's email lays out a new 'digital' political operation his PAC is launching to help elect Democrats — and spread the gospel of Newsom — by training supporters to implant Newsom's talking points into family text chains, alumni Facebook groups and other online communities, where politics isn't typically discussed.
'A lot of those spaces aren't political at all,' the email says. 'That's the point.'
While your brothers and sisters are sending cute pics of their kids at the zoo, you need to be introducing politics on behalf of Gavin Newscum into the group chats.
"Cute polar bear, did you know the ice caps are melting?"
"Nice Christmas tree! Have you thought about Palestine today?"
"That was a great game last night! Reminded me that Republicans are a threat to our democracy."
Instead of hoping campaign ads or official social media posts reach persuadable voters, Newsom's PAC ... will be holding training sessions every Tuesday for the next eight weeks to teach people to digest Newsom's messaging and regurgitate it to friends, family and associates in their own words.
'So the task isn't forwarding talking points or propaganda,' the email says. 'It's taking what we send you and translating it for people you understand better than we do.'
The email adds, 'The person already in that room is the only one who can get a message in, and the only one who knows how to say it so it doesn't feel out of place.'
Fortunately, for every problem, there is a solution; at least in this case and this one is simple: